values and lifestyle researcher · tinkerer · utrecht, nl

at Motivaction i work as head of values research, responsible for the Mentality research program. Mentality is a segmentation model of the dutch society based on values in everyday lives. the model is used in communication, marketing, and policy by a wide range of customers; government agencies, broadcasting companies, retail banks, musea, ngo's, ...

often people are surprised by the tools and gadgets i carry with me. a friend nicknamed me "mister prepared" because of all the standard stuff in my backpack. these are some items that mr. prepared carries around by default.
the bag itself is a Chrome Industries Urban Ex 2.0 Rolltop 30L

Background in psychology of culture and religion
Living in Utrecht, Netherlands, with my wife and two sons
Music lover - pop in general, metal in general, post-metal
Maker / tinkerer / tweaker
Playing guitar and bass (as an amateur)
Reader of young adult literature
...

i listen to music a lot; when on my way, at home, at work and at concerts. sources are bandcamp, spotify, soundcloud, my own digital collection on ipod classic and on a navidrome server, cd's, vinyl, live performances, sometimes radio. with my last name being metaal (dutch for metal) it's a nice coincidence (is it?) that my favorite genre is within metal; that is post-metal and several related sub-genres in metal.
some favorite artists. not all metal. alphabetical:
a swarm of the sun
a.a. williams
alcest
amenra
crosses
cult of luna
cut_
deafheaven
deftones
depeche mode
don broco
e-l-r
faith no more
gims (fka maître gims)
god is an astronaut
health
isis (the band)
ismena
massive attack
ništa
ozark henry
perturbator
pink floyd
port noir
psychonaut
puscifer
russian circles
shpongle
sia
sylvaine
the mars volta
the violet burning
throwing bricks
tool
tori amos
underoath
zeal and ardor

contact at sandermetaal.nl